In celebration of Kay Rosen’s art installations in the Loop, Chicago Loop Alliance and United Way of Metropolitan Chicago created the GO DO GOOD campaign, a summer-long, city-wide movement to prepare Chicago’s kids to succeed in school.

We’re utilizing the GOOD Deeds barometer as a tracking device between Madison & Washington on State Street to measure our progress.  Each GOOD Deed will help fill the barometer.  Examples of GOOD Deeds are to donate a new or gently used book at our GO DO GOOD book bins around the Loop, donate school supplies to our August Stuff the Bus event, or something as simple as thanking a teacher or police officer, or liking the initiative on Facebook or Twitter.

Testarossa Entertainment wrote, directed and produced a 30-second public service announcement(PSA) with celebrity participates including Rahm Emanuel (Mayor of the City of Chicago), Joe Mantegna (Actor, Criminal Minds), Bill Rancic (Host and Best Selling Author), Ozzie Guillen (Chicago White Sox), Israel Idonije (Chicago Bears), Matt Garza and Starlin Castro (Chicago Cubs), Niklas Hjalmarsson (Chicago Blackhawks), Mancow (Radio Personality), Billy Dec (Restaurant/Nightclub Owner and TV Personality), Rashied Davis (former Chicago Bear, current Detroit Lion), Fabrice Calmels and Victora Jaiani (Lead Dancers, Joffrey Ballet), Julian on the Radio (B96, Radio Personality) and of course, Benny the Bull (Chicago Bulls Mascot).GODOGOOD PSA 2.0